Deliverable
Sizzle
Social Content
Staffing
Production
Produced under Game Seven for the NBA All-Star Game 2026 Foot Locker Takeover, leading main event capture with a focus on athlete presence, including Luka Dončić, Devin Booker, Victor Wembanyama, and additional league talent. Staffed and managed a team of 8 shooters, 1 drone operator, and 4 on-site editors, overseeing live production and rapid-turn post to deliver final video content the following day. Coverage extended beyond the main event to community activations supporting youth engagement and Nike Elite Youth Basketball League (EYBL) initiatives. Final content was delivered across Nike, Jordan Brand, Converse, and Foot Locker.
