ASICS "I Move Me"

PROJECT
Client
Asics
Service
360 Brand Campaign
Industry
Fashion
A multi-channel launch built for movement, talent, and scale
Deliverable
Celebrity Talent
Custom Video
Social Media
Websites
Produced ASICS’ I Move Me campaign from pre-launch through rollout. Built a centralized project-management structure to keep teams aligned across video, social, influencer, PR, paid media, and digital deliverables, resulting in 100+ assets released across three months of launch activity.
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