Deliverable
Web GL Experience
Online Gamification
Creative Concepting
Production
Produced an interactive WebGL experience for **Coach**, celebrating the work of artist Tom Wesselmann through a playful, scavenger-hunt-style digital world. I led production across creative, development, client, and external partners, managing rights and approvals with Getty and the Wesselmann Estate while keeping the interactive experience moving from concept through launch. The final experience blended fashion, art, gaming, and digital storytelling into a cheeky global activation that earned **AWWWARDS recognition** and invited audiences to explore the collaboration through play.
